MARKET WARS / LOGO
STUDIO / Viewpoint Creative
ROLE / Concepts + Art Direction + Design
A reality TV show about antique dealers going head-to-head to see who can make the most profit in a timed challenge. My love for Antique Ephemera really came in handy on this one. Being a picker myself….the show subject was right up my alley! So I put together a Mood Board with some great visuals of freak-show banners, broadsides, and fair posters… and then designed a logo inspired by the vintage typographic treatments. After the logo was designed, I comped it onto a canvas banner, as if at it was at a fair and strung up overhead at the entrance.
