APPLE & EVE / AD CAMPAIGN

It doesn’t get any cuter than this…and I mean it! My client Element Productions in Boston reached out because Apple and Eve needed a new campaign that called for the cutest damn little produce characters ever made….ever. The storyline was essentially that these little morsels were puttin’ the fresh produce in the bottle. If you think about it, it’ a little dark… hehe.

The client supplied me with key photography of the bottles, and I did some rounds of style exploration, character development and key-art illustrations for the animation. I’m partial to the little blueberry… just because.