SPERRY SHOES / OCEAN PLASTICS
CLIENT / Toil
ROLE / Art Direction Design + Illustration
This was no-question a fun project to work on with Toil. The message was great, the style was cool, and it really allowed me to hone my fish design skillzzz! Long story short… Sperry is turning plastic trash, pulled from the ocean, into materials to make their shoes. “Look Good. Do Good.” Pretty f’ing cool. I’ll let the frames speak for themselves… but I supplied the mood boards, rough animatic frames, final keyframe artwork and animation elements. BTW… puffer fish character is my fav!